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Few Oregonians
have had as much
impact on the state
as Bill Bowerman,
who played college
football, turned the
University of Oregon
into an
international track
and field power as
head coach and
inspired the
national fitness
movement through
jogging. And he
co-founded Nike.
Born in Portland
in 1911, Bowerman
graduated from
Medford High, where
he played football.
He played football
at the University of
Oregon in 1931 and
’32, and became a
coach following
graduation. He
returned to Medford
and coached the
football team to the
first Oregon School
Activities
Association state
championship game in
1940, where it lost
to Bend 20-7.
After a
distinguished
military career
during World War II,
Bowerman became head
coach of the Oregon
track and field team
in 1948. In 24 years
as head coach, the
Ducks won the NCAA
men’s title four
times and became a
national power,
playing host to the
NCAA championships
three times during
his tenure. The team
won twice on its
home surface.
Bowerman coached the
1972 U.S. Olympic
team, which included
distance runner
Steve Prefontaine.
Bowerman wrote
“Jogging” in 1966,
covering the concept
of light running for
all citizens, a
subject he learned
about during a trip
to New Zealand. By
then, he had entered
into a handshake
agreement with Phil
Knight to form a
footwear
distribution company
called Blue Ribbon
Sports, which began
producing footwear
in 1966. Bowerman’s
design for the
“Waffle Trainer” in
the early ‘70s
helped the company
expand quickly as
Nike. He retired
from coaching in
1973. He died of
natural causes in
1999.
Bowerman was
inducted to the
Oregon Sports Hall
of Fame in 1982 and
the University of
Oregon Sports Hall
of Fame in 1992.
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